The book: A Whack on the Side of the Head
Learn to overcome mental blocks and set your imagination free. You learn the four roles of the creative process: The scientist, the artist, the judge and the warrior in order to create and apply new ideas. And you learn to look for more than one 'right answer'.
The book is filled with fun illustrations, provoking riddles, anecdotes, exercises, metaphors, questions, stories and tips. This guide to think in new ways opens your mind for creative thinking.
'A Whack on the Side of the Head - How You Can Be More Creative' by Roger von Oech. Illustrated by George Willett.
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